Tuesday, November 26, 2019

1000 Posts, And A Favor To Ask

1000 Posts, And A Favor To Ask 1000 Posts, And A Favor To Ask 1000 Posts, And A Favor To Ask By Daniel Scocco Last week I was browsing through the control panel of our blog and I noticed a curious fact: we are already over 1000 published posts! To be precise, this one is post number 1011. I was pleasantly surprised to find that out. The main challenge of any blog or website is to persist over the long term, as the first year is probably the hardest. We managed to do that, and the blog is going quite well. We receive around 250,000 unique visitors every month. On top of that there are over 30,000 subscribers who receive our posts via email or RSS. If you are one of those visitors or subscribers, thank you! I also wanted to ask a favor. If you like our tips and think that other people could benefit from them, we would love if you could recommend the blog. If you have a blog or website of your own, for instance, you could write about Daily Writing Tips there. If you have a Twitter or Facebook account, you could share our link there. You could even recommend us verbally to friends and relatives. We would really appreciate it, and this kind of support keeps us motivated to improve the blog and provide as much value as possible through our posts. We have some good things planned for 2010, so stay tuned! Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the General category, check our popular posts, or choose a related post below:50 Handy Expressions About HandsDawned vs. Donned1,462 Basic Plot Types

Saturday, November 23, 2019

Marketing Basics The 101 Guide to Everything You Need to Know

Marketing Basics The 101 Guide to Everything You Need to Know Marketing is complex. It encompasses tons of different disciplines, strategies, and tactics. As a result, developing a basic understanding of how it works can be difficult. Learning the trade can take years of dedication and honing your craft, oftentimes in a handful of specific areas (such as strategy, copywriting, or analytics). Like a lot of things, though, future success starts with solid fundamentals. And if you’re looking to learn, you’ve come to the right place. This post will cover everything you need to get started on your marketing journey. Think of it like the ultimate 101 guide, packed full of actionable advice you won’t learn in the classroom. It’s also laid out to be easy to understand, turning complicated concepts into easily digestible chunks of information. Bookmark this page, then get down to learning. Marketing Basics: The 101 Guide to Everything You Need to Know by @Ben_via @Download Your Free Marketing Resources Bundle Since this is such an enormous topic, it’s tough to cover everything within a reasonable amount of space. That’s where these additional resources come in. Grab this bundle and you’ll get: Marketing Strategy Guide (PDF): Get an in-depth education on strategy. Marketing Calendar Template: Your all-in-one project planning and scheduling tool. Beating Makeshift Marketing: When it’s time to build your marketing tool stack, see what makes the best option for getting organized. Get all three for free (it only takes a few moments), then continue with the rest of this post.What is Marketing? In simplest terms, marketing is the act of driving profitable customer action. It spans the full scope of strategies and tactics organizations use to position products and services in the marketplace, and motivate target audiences to make a purchase. Recommended Reading: How to Document the Marketing Process in Six Steps Understanding the Marketing Mix and the 4 P’s of Marketing For all its complexity, at its core, marketing revolves around four things: product, price, promotion, and place. Tactics and channels change, but these are the concepts everything else revolves around, and they’re principles that never change. Some models expand these basic principles to 7 P's, or another variation. But, for your purposes, these four should be sufficient for developing an understanding of how marketing works. Product This is what a company sells, whether that means a physical good, or a service (such as consulting, a subscription, or something else). From a marketing perspective, the following would need to be determined: How many different product variations or lines should be sold?  For example, a car manufacturer might strategize on which vehicle categories to build (such as family cars, SUVs, crossovers, or pickup trucks). How should they be packaged or presented?  To make another example, if a company made replacement car floor mats, should they come in a box? A bag? Something else? How will it be serviced? This could include warranties, handling returns, and so forth. Marketers might even have some involvement in determining how products are designed and which features they might include (here at , for instance, marketers and product developers communicate closely). Marketing works best when marketing teams communicate with product teams.Price This is just â€Å"how much stuff costs,† right? Well, sure. But there’s more to it than that. Price means more than just what stuff costs.If marketing is all about driving profitable action, then prices need to be set at a level the market will support. Here are some marketing considerations with prices: What is the market rate per unit of a product? This requires some market analysis and competitive research to determine what’s a fair price for a product, given its cost to produce, and what people are willing to pay. How should discounts be timed and applied? Should the product be put on sale at certain times of year? Does it make sense to give customers options for payments?  A car dealership might offer financing options, rather than expecting people to pay the full price up front. Promotion If a product launches but no one cares, does it even exist? Well, yeah, technically it does, but it’s just taking up space if no one’s buying it. Once a product is out there, it needs to be promoted so people know it exists. Which channels will be used to promote the product? This includes online and offline channels. Where will it be promoted? Online? Offline? In stores? At events? What message needs to be communicated?  What copy and verbiage will tell audiences what the product is all about, and encourage them to buy it? Place The right product needs to be in the right place for people to find it and buy it. Where is the product distributed? Online? Offline? Will specific locations get the product?  For example, if you sell cold weather clothing, you might not distribute as much to Florida and you might in Minnesota. 10 Key Areas of Modern Marketing to Understand Spend a little bit of time researching marketing online and you’ll find references to all different areas of marketing. Here are some that are most likely to be relevant to your work. Content Marketing The hype around content has been building steadily for years, and with good reason: people want to be helped and informed more than they want to be sold to and interrupted. The main idea behind content marketing is creating content that helps inform your audience and solve their problems. This achieves a few important goals: Building an audience. Establishing authority. Driving sales. The â€Å"content† part of content marketing spans a lot of different things. Primarily, this means blogging and website content, but it can also include email, social media, video, ebooks, or any other type of digital content used for marketing. It can also include print collateral, like brochures or magazines. Recommended Reading: How to Build a Content Marketing Strategy You'll Actually Use (Free Template) How to Make Content Strategy More Effective With User Psychology The Best Annual Content Calendar Template to Get Organized All Year Email Marketing When it comes to driving conversions, it’s tough to beat the return on investment of email marketing. Different studies cite different figures, but it’s generally accepted that it drives around 3,800% to 4,200% ROI (meaning that for every dollar spent, it produces $38 to $42 in revenue). Recommended Reading: 40 Actionable Email Marketing Tips That Will Boost Results The 9 Free Email Marketing Templates You Need to Execute Everything The Best Way to Organize an Effective Email Marketing Strategy Social Media Marketing Organic reach on popular social networks is declining on popular platforms like Twitter and Facebook, but social media marketing is far from dead. It’s effective for building brand awareness, developing community, and getting your content and products in front of new people. Recommended Reading: The Best Way to Plan a Social Media Strategy in 5 Steps (Free Template) 50 Social Media Best Practices Every Business Should Follow What 23 Studies Say About the Best Time to Post on Social Media How to Organize a Year of Posts With an Annual Social Media Calendar Online Video Marketing Did you know that over 400 hours of video gets uploaded to YouTube  every minute? That’s incredible. So is the fact that it’s the world’s second largest search engine  (second only to Google, which owns YouTube, and even bigger than Bing and Yahoo combined). It’s not the only video platform out there for marketers to know about, either. Wistia is practically the industry-standard for hosting embeddable web video, and Vimeo is a fantastic place for creatives. Plus, social video on Facebook (and to some extent, Twitter as well) is also becoming increasingly important. Recommended Reading: How to Do Facebook Video Marketing the Right Way How to Write a Video Script That Will Make $100,000,000 (Free Kit) How to Make a Video Marketing Strategy That Will Engage Your Audience Advertising and Pay-Per-Click Have you ever seen those ads at the top of search results? Those are pay-per-click (PPC) ads. PPC advertising offers marketers excellent opportunity to sell products directly to searchers. It’s also great because it makes it possible to see exactly how much you’re spending vs. how much revenue your advertising efforts are generating. Recommended Reading: How to Manage Your PPC Campaigns in Adwords How to Make the Most of Facebook Advertising to Reach New Audiences Search Engine Optimization Few, if any, tactics or channels drive more traffic on average than search engine optimization. Few digital marketing tactics drive more traffic than search engine optimization.It’s the process of structuring content and executing other tasks that help improve your site’s search engine rankings, pulling in an audience that’s interested in the topics your site covers, and the products your company sells. Recommended Reading: The Most Massive SEO Copywriting Guide That Will Make Your Traffic Soar SEO Content Strategy: How to Skyrocket Your Traffic By 594% Your Ultimate Content Marketer’s Guide to Keyword Research Public Relations Even in an era packed with new and flashy channels and tactics, good old-fashioned relationship-building remains essential for effective marketing. PR is all about managing perceptions and relationships, ensuring people think positively about your brand. Recommended Reading: How to Build a Modern PR Plan That Works With Your Marketing How to Write the Best Press Releases With 21 Examples and 7 Templates How to Monetize Your Content Marketing With Gini Dietrich From Spin Sucks Influencer Marketing Why talk up your products yourself when you can have trusted folks promote them for you? Why talk up your products yourself when you can have trusted folks promote them for you?That’s the crux of influencer marketing, which involves working with popular people within a given niche or industry to put your products in front of their audiences. Recommended Reading: Instagram Influencer Marketing: How to Get It Right in 6 Steps How to Boost Engagement With Micro-Influencers the Right Way How to Use Instagram Stories the Best Way for Successful Social Media Campaigns Developing a Marketing Strategy Marketing can be boiled down to the following: Who are you trying to reach? What do you want them to do? How will you encourage them to take that action? How will you measure marketing’s impact on influencing that action? This framework is simple to understand and yet difficult to master in actual execution. Success starts with sound strategy, though, and getting it right is essential. Take a look at some important stats that illustrate its importance: So, why is strategy important? Think of marketing like taking a trip. Sure, you could just hop in the car, and take off with no sense of direction. But, you’ll probably just waste time, burn gas, and never end up anywhere meaningful. If you had a map and an itinerary though, you would have been prepared to make the most of your time, and actually accomplish something. That’s what strategy gets you. A sense of direction, so you can use your time effectively, understand why you’re doing your work, and increase the odds of achieving your goals. Recommended Reading: How to Create a Marketing Strategy That Will Skyrocket Your Results By 9,360% Getting to Know Your Audience First things first, companies exist to serve customers. Simple enough, right? Well, figuring out exactly who those customers are, and what problems they need solved, is easier said than done. Recommended Reading: How to Find Your Target Audience and Create the Best Content That Connects Figuring Out What You Want Them to Do Once you’ve determined who you need to reach, the next step is figuring out what’s required to move them toward a sale. For some companies, this is simple: convincing customers to grab a product and buy it at the store. But, there may be actions you drive them toward before reaching that step (such as getting onto a mailing list or becoming a social media follower). For others (for example, service-based companies), you might want to get leads (potential customers) to place a phone call for a demo or a consultation before they commit to purchasing. Recommended Reading: How to Write a Call to Action in Six Steps With a Template Understanding the Marketing Funnel When determining actions you want your audience to take, it’s useful to understand how the marketing funnel works. Funnels help illustrate where customers are at in the buying process, from being unaware of a product (or having a problem), to researching different options, down to making an actual purchase. Here’s a simple illustration: While there are different ways to illustrate funnels, they typically map out customer buying stages to the following phases: Top of Funnel (TOFU): The customer is unaware of a product or company. Middle of the Funnel (MOFU): The customer is actively researching products. Bottom of the Funnel (BOFU): The customer is ready to buy. Recommended Reading: How to Map Content to the Marketing Funnel and Boost Conversions By 69.77% Determining Your Tactics Part of an effective strategy is narrowing which tactics you’ll implement to achieve your goals. When you’re just starting out, this can seem daunting. There are always more thing you can do, than what you actually have time to do well. So, where do you start? According to a survey of 1,500+ marketers, here were their most popular content types: Notice that blogging, social media, and email marketing round up the top three. For most companies doing content marketing, those are the three most obvious places to start. But, determining which tactics may work best for you may be another story. Maybe you’re doing marketing, but not content marketing specifically. Maybe you’re in an industry or role where marketing means doing things like securing partnerships, hosting events, or doing â€Å"traditional† marketing (like producing print collateral). Consider following this process: Know your audience. Who are you trying to reach? Figure out where those people hang out. Where can you reach those people? Think on which tactics and channels could reach those people, in those places. Which marketing activities could be used to reach the right people, in the right places, at the right time? That’s an open-ended question, but whatever the answer may be, that’s where you should start. Recommended Reading: How to Determine Your Marketing Tactics Nailing the Execution Once the strategy is in place, it’s time to put it into action. Once marketing strategy is in place, it’s time to put it into action.This requires: Having the right skills. Once you know what to do, you need to know how to do it. Having the right staff. Putting the right people in the right place is key to success. Having the right tools. A professional always uses the best available solution to tackle a given task or problem. What Are Some Common Marketing Skills? The skills a marketer needs depend on their role. Some basics that apply to lots of different types of roles include: Verbal communication. Marketing is all about communication. Being able to express your ideas clearly is key. Writing. You’ll be doing a lot of writing, whether creating content, or emails to stakeholders. Research. The more granular, often the better. Analytics. Understanding how to spot trends in data is essential. Recommended Reading: The 48 Most Essential Marketing Skills You Need to Be Successful in 2018 How Are Marketing Departments Usually Structured? The way teams are built depends on the company’s size, industry, budget, and a lot of other factors. Some companies have teams of one, while others might span multiple marketing teams across multiple departments or business units. Recommended Reading: How to Structure Modern Marketing Departments for Success How Are Marketing Tool Stacks Typically Built? The tools those teams use to execute their work might vary depending on tactics and personnel. Some common tools practitioners use include: Project management tools: Needed to keep teams organized and projects on track. Social media scheduling tools: Because manually scheduling posts at scale is nearly impossible. Editorial and marketing calendars: Used to set deadlines and map publish dates. Email marketing platforms: Important for managing email lists and delivering newsletters. Marketing management platforms: Tools like , which consolidate several of the tool categories listed above, while integrating with other popular tools. Analytics tools: Used to measure performance. SEO tools: To monitor keyword rankings, do competitive research, track incoming backlinks, conduct keyword research, and more. Marketing automation tools: Used to automate processes, such as email flows. CRM (Customer Relationship Management) software: Powerful platforms used to store customer data and maintain relationships with consumers. Recommended Reading: The 110 Best Marketing Tools to Consider When Building Your Toolstack Understanding Measurement and Analytics If you can’t measure the impact of your marketing activities, then you may as well not be doing anything at all. Every action should always be connected to specific metrics, in service of achieving a specific goal. Recommended Reading: Email Marketing Metrics: How to Measure and Report on the Most Important Metrics Everything You Need to Know About Instagram Analytics to Smash Your Goals Social Media Analytics Tools: How to Choose the Best One For You Analytics From : Make Smarter Decisions Additional Learning Resources One of the best things about marketing is you’re never done learning. And in effort to support your learning, (and a lot of other great companies) are committed to helping you develop your knowledge and skills. Academy: Find exclusive educational content and level up your skills. Blog: Enjoy this post? You’ll find tons more here (plus fresh content each week). Actionable Marketing Podcast: Features new interviews each week with leading marketing experts. The 10X Marketing Formula: Comprehensive book from co-founder and CEO Garrett Moon. Make learning marketing easy with this guide + tons of extra resourcesThat’s a Wrap There’s a lot of information to process in this post. But, now that you’ve covered most of what you’ll need to know as a marketing practitioner (both on the surface level, and with links to deeper reads on tons of sub-topics), you’re now better prepared than ever to continue your marketing education and level up your career. Is there anything we missed? Let us know below.

Thursday, November 21, 2019

Final Field Experience Summative Report Essay Example | Topics and Well Written Essays - 2000 words

Final Field Experience Summative Report - Essay Example The first day offered education and training in making the apple crisp, the second day’s lecture was upon the food and food safety with some Nutrition activity (Puzzles). Third day involved sewing the 2 hall button and preparing to make pillows while the fourth day involved sewing. B. Description of instruction observed On the first day, the students were asked to make the apple crisp. To make sure that all students participated in the activity, the teacher arranged all students in the groups. Roles assigned to the members of the group included measuring oats, mixing margarine and cleaning apples. As the students performed these tasks, the teacher kept a close eye upon the students to ensure complete participation and cooperation by the students. The second day’s lesson was more theoretical than the first day’s lesson. On the second day, the teacher delivered lecture on food and food safety. He required the students to make notes so that they would pay attention throughout the lesson. The teacher did not permit any discussions among the students in this lecture. The teacher made the students pay attention towards the lectures by asking them questions randomly or asking them to repeat what he had just said. Students that would not be able to do that felt embarrassed. Thus, the teacher controlled the students psychologically. No student wanted to become prominent as a bad student, so everybody paid attention. C. Teacher transitions A teacher uses transitions to build up the students’ concepts and help them identify the links among the various lessons. Once the teacher starts the lesson there maybe need to transition either between topics or different subjects. To make the transition smooth from one lesson to another, the teacher first gave a recap of... On the first day, the students were asked to make the apple crisp. To make sure that all students participated in the activity, the teacher arranged all students in the groups. Roles assigned to the members of the group included measuring oats, mixing margarine and cleaning apples. As the students performed these tasks, the teacher kept a close eye upon the students to ensure complete participation and cooperation by the students. The second day’s lesson was more theoretical than the first day’s lesson. On the second day, the teacher delivered lecture on food and food safety. He required the students to make notes so that they would pay attention throughout the lesson. The teacher did not permit any discussions among the students in this lecture. The teacher made the students pay attention towards the lectures by asking them questions randomly or asking them to repeat what he had just said. Students that would not be able to do that felt embarrassed. Thus, the teacher c ontrolled the students psychologically. No student wanted to become prominent as a bad student, so everybody paid attention. A teacher uses transitions to build up the students’ concepts and help them identify the links among the various lessons. Once the teacher starts the lesson there maybe need to transition either between topics or different subjects. To make the transition smooth from one lesson to another, the teacher first gave a recap of the previous lesson. This way the students remembered what the last lesson entailed.

Tuesday, November 19, 2019

Separation of powers political science class questions Assignment

Separation of powers political science class questions - Assignment Example and better born have authority and are few." For example, regarding offices one would have elections (an oligarchic element) but no property assessment (a democratic element). Montesquieu agrees in part with Aristotle’s ideas of combining a democracy with oligarchy. He terms them â€Å"executive† and â€Å"legislative† branches, but they are in effect the same as Aristotle’s â€Å"democracy† and â€Å"oligarchy†. Montesquieu echoes Aristotle’s arguments that having the mixture of the traditional governing bodies would balance the power and authority. Further more, he references Aristotle in his book by saying; â€Å"The inhabitants of a particular town are much better acquainted with its wants and interests than with those of other places; and are better judges of the capacity of their neighbors than of that of the rest of their countrymen. The members, therefore, of the legislature should not be chosen from the general body of the nation; but it is proper that in every considerable place a representative should be elected by the inhabitants† (Montesquieu). Aristotle, Montesquieu, and Locke all support the notion that civil society originates when, for the better administration of the law, men agree to delegate legal functions to certain officers. They are all against a â€Å"monarchy† government as it does not support a civil society. It by definition corrupts the individual who is given all of the power. Both Aristotle and Montesquieu allow for a balance between the oligarchy/monarchy and the democracy by allowing an â€Å"executive† element who’s function is to balance that of the legislative/democratic element. 2) Aristotle believed that there were three classes. At the bottom were the farmers, laborers, and poor. As this class of people did not have the leisure time to pursue education, they would make a meager ruling class. The ruling class Aristotle argued should be comprised of the leisured classes, and the â€Å"middling element†. He clarifies that the

Sunday, November 17, 2019

WRAPUP 1 Bullish U.S. manufacturing construction data bolster growth outlook Essay Example for Free

WRAPUP 1 Bullish U.S. manufacturing construction data bolster growth outlook Essay America has always wanted to see growth within its system. Therefore with the growth in the manufacturing sector, the citizens are expected to benefit from it. The article has three points which in my opinion will be able to ensure that the country’s economy changes in a positive way; for instance, the ideology of the manufacturing activities rising from 2011 means that the global market will be bombarded with the goods from America. It also means that the workers in the manufacturing sector will have to benefit from this rise. At the same time, the rise in new orders will have to give room for the innovators to come up with new products to be manufactured. Therefore, the construction sector will also have to employ more people meaning that the country will have to curb unemployment. Why Main Street isnt creating jobs For a very long time the main street had been seen to be the leading sector in job creation. However, the small businesses are fighting for better market making it impossible for growth in the sector. The market is also flooded with the small businesses making the competition to be stiff. The entrepreneurs have also been made not to create more jobs with the rise of healthcare cost, red tape and minimum wages debate. For instance, the government has set up policies of minimum wages while the business might not be able to attain the threshold making it impossible to employ people in accordance to the policy. Fed keeps record-low rates for now, but investors, consumers, businesses face the inevitable The Fed has insisted on keeping these low records in the market while the people who are having problems are the employers and business owners. For instance, the market enjoys a growth within the construction and manufacturing sectors whereby people expect the employment rate to also be on the rise. Therefore it is expected that the job market should be high and layoffs should be low. This is why the middle class cant get ahead The middle class society has the highest number of individuals across the globe. However, during the recession they were the individuals who felt the pinch and it has been difficult for them to recover. At the same time, there are some of them who have not been able to recover citing that they are still facing recession. Downturn has made it impossible for business ideas to be implemented as majority of the people are yet to recover. This means that it would be impossible for median household income to sustain families or even give room for recovery. US job growth is rising solidly, so why isnt pay? From the look of things, individuals expected to have a lifestyle change after it was reported that the hiring rate in the United States was on the rise. However, after being employed things have been worse since the wage is minimal. One thing that the people need to understand that the five years of recession has made it difficult for companies to recover. At the same time, the companies are not capable of hiking the pay since it would interfere with their budget of running their businesses. The problem might not be hitting the employees alone, but rather also the government as the trend does not give room for the economy to strengthen. Investors gird for scarier days in markets Business individuals always have the best forecasting techniques for the market. This time their predictions might be right as the market has become volatile for them to withstand it. Their worry is related to the stock market that indicates weakness. As the stocks lower, the other regions might take advantages of the loopholes and beat the U.S. market. The hazardous nature of the market has made it impossible for the more investors to venture into the market or even new products. This would mean that the market will remain stagnant with the same products and lack of innovation. World economies warn of global risks, call for bold action It is important for bold action to be taken in aid of bolstering the global economy. The main aim is to ensure that there is a smooth recovery in the different economies across the globe. This will make government to have budgets that will be able to sustain their people and their businesses. The International Monetary Fund declared the call for action after it had realized that the governments were running under tight budgets that might not sustain their economies. Low budgets for the governments makes it impossible for governments to maintain some of its infrastructures, health sectors and better governance. The tight budgets are also associated with the high levels of poverty within a country. Why deflation is so scary The only individuals who are scared with the rise of deflation rate are the investors and the business owners. The prices of goods are seen to be dwindling. The consumers have a lot to celebrate but the entrepreneurs are afraid that soon they would be counting their losses. On average, majority of the goods in the market are having their prices lower to fit the budget of the buyers. Individuals should not be happy with the whole idea of deflation, as it would interfere with their economy. The price for production would have to be lowered making the companies to come up with goods that are not of good quality. Top economist looking for Fed to surprise market The Fed has been known to come up with policies, which strengthen the country’s economy. However, the entrepreneurs have seen it fit to give everything to the Feds. This might be a bad thing for the feds, as they will be held accountable if the economy goes the wrong way. The economists have seen it fit to put the blame on the feds incase the business does mistakes. They had noticed that there is a looming inflation rate and they needed someone to blame. Chinas October factory growth unexpectedly hits five-month low: official PMI From the look of things, it seems that all the economies around the world would have to come with different strategies to fit the market. For instance the drop in the manufacturing sector in China might be a big blow for their economy. The country is known to have the biggest market around the globe when it comes to having products in the market. However, the biggest reason as to why the growth is not being felt is due to the nature of the products they bring into the market. There have been numerous complains indicating that the goods from the region are not standardized. However, it is essential for the manufacturers to look at the market and know the type of goods required by the consumers. Annual China trade growth slows in October in further sign of fragility If the second largest economy is dropping in growth, then their strategy would have to change. It is understandable if Chinas imports reduce but a bad sign if the exports reduce. The reason for this statement is that, the country has been known to innovate and manufacture products that they acquire from other countries. The domestic demands for their own products is on the rise making it impossible for the export market to hit the region. Therefore, the policy makers venturing into china are supposed to come up with a product that the region does not have. Falling inflation a worry for Europe but also the world The European market has always been understood to be a mature market. This would mean that if it is hit by inflation then the global market would also have to suffer. The European Central Bank would lose in taxes and fall of the property market. Therefore, if inflation is curbed in Europe than the rest of the world will be at ease. U.S. crude down seven percent to May 2010 low on OPEC, new low likely The traders in the crude oil business estimated that their output had fallen by 7 percent. This might be true since the market has experienced emergence of other producers who have lower prices. Another reason for this is the decision by Saudi Arabia to block the United states to sell their products to the U.A.E. the only regions benefitting are the African and Arab nations that deals in crude oil. References http://www.cnbc.com/id/101963506#. http://finance.yahoo.com/news/why-main-street-isnt-creating-120034955.html http://www.winnipegfreepress.com/business/fed-signals-it-plans-to-keep-key-interest-rate-at-record-low-for-considerable-period-275482001.html http://finance.yahoo.com/news/this-is-why-the-middle-class-is-still-reeling-170441453.html http://finance.yahoo.com/news/us-job-growth-rising-solidly-180238861.html?soc_src=copy http://finance.yahoo.com/news/investors-gird-scarier-days-markets-012706729.html?soc_src=copy http://finance.yahoo.com/news/imf-warns-global-economy-risk-175450932.html?soc_src=copy http://finance.yahoo.com/news/why-deflation-is-so-scary-202724649.html?soc_src=copy http://finance.yahoo.com/news/top-economist-looking-fed-surprise-205358922.html?soc_src=copy http://finance.yahoo.com/news/chinas-october-official-pmi-edges-011829371.html?soc_src=copy http://finance.yahoo.com/news/china-october-exports-11-6-023116488.html?soc_src=copy http://finance.yahoo.com/news/falling-inflation-worry-europe-world-093023683.html?soc_src=copy http://finance.yahoo.com/news/oil-steadies-near-four-low-162038436.html?soc_src=copy Source document

Thursday, November 14, 2019

Pamela, or Virtue Rewarded - Sexuality and the Morally Didactic Novel :: Pamela Virtue Rewarded Essays

Pamela, or Virtue Rewarded - Sexuality and the Morally Didactic Novel We have difficulties as a modern audience appreciating the social anxieties reflected in Pamela, especially those surrounding morality and valuation of individuals within the social framework. The radical stance of even using phrases such as virtue and 'fortune' to denote Pamela's virginity are themselves loaded with a questioning of the social stratification in which she resides. The term 'Fortune' is perhaps the most playful but problematic. In it the issue of the commodification of Pamela's virginity is implicated, while at the same time gaining its authority within the framework of the novel through a Protestant ethic of internal individual worth apart from social stratification. Complicating this issue of commodification is the range of Marxist or Weberian readings of the novel that place it within a conflict between the working and aristocratic classes. Pamela is explicitly placing value in her 'protestant ethic' rather than her social standing, it being "more pride to [he r] that [she] come of such honest parents, than if [she] had been born a lady" (Pamela 48) and in the same letter looking disparagingly on her fellow 'servants.' My analysis will take as central the moral issues in Pamela, but this is done with a cognizance that how we reflect on Pamela's morality is also closely related to how we read the economic and social aspects of the novel. There have been many works written in response to Pamela, some attacking the eroticism of the novel and others the social deconstruction it implies; however, the most emphatic is likely to be the Marquis de Sade's literary response in Justine (1791) and Juliette (1797). As we've already seen in "Fantomina," the erotic novel is not something new to the 18th century, and examples such as John Cleland's Fanny Hill (1748) provide explicit materials to demonstrate that the pornography and sadism of the day were as explicit as our own. As Shamela illustrates, this erotic aspect of Pamela cannot be overlooked, especially with the physicality of aspects of the letter writing and the reader's 'view' of Pamela's body through this. David Evans describes this as the prurience of its pre-occupation with sex disguised as moral guidance, and the travesty of Christian morality involved in showing 'virtue rewarded' to mean materially rewarded in this life, not spiritually in the next one.

Tuesday, November 12, 2019

Costume Design Essay

Creative collaboration among the costume designer, the director and the set and lighting designers ensures that the costumes are smoothly integrated into the production as a whole. Stage costumes can provide audiences with information about a character’s occupation, social status, gender, age, sense of style and tendencies towards conformity or individualism. As well, costumes can: reinforce the mood and style of the production distinguish between major and minor characters suggest relationships between characters change an actor’s appearance suggest changes in character development and age be objects of beauty in their own right. Costume designs also need to include any accessories such as canes, hats, gloves, shoes, jewelry or masks. These costume props add a great deal of visual interest to the overall costume design. They are often the items that truly distinguish one character from another. The designer’s work Costume designers begin their work by reading the script to be produced. If the production is set in a specific historical era, the fashions of this period will need to be researched. To stimulate the flow of ideas at the first meeting with the director and the design team (set, costume, lighting and sound designers), the costume designer may want to present a few rough costume sketches. This is also an appropriate time to check with the director on the exact number of characters needing costumes, as any non-speaking characters the director plans to include may not have been listed in the script. It is the costume designer’s responsibility to draw up the costume plot. The costume plot is a list or chart that shows which characters appear in each scene, what they are wearing and their overall movement throughout the play. This helps track the specific costume needs of every character. It can also identify any potential costume challenges, such as very quick changes between scenes. When the director and production team have approved the costume designer’s preliminary sketches, she or he can draw up the final costume designs. The final designs are done in full color. They show the style, silhouette, textures, accessories and unique features of each costume. Once the show opens, the designer’s work is essentially complete. Now it’s normally the job of a wardrobe assistant to make sure that every aspect of the production runs just as the designer intended, time after time, until the production closes.

Saturday, November 9, 2019

Using “Too much punch for judy” as a stimulus

In the second lesson we had to act out ‘A night on the town’ in the form of still images, we did this in a group of four (myself, Luke, Reece and lee). Our stimulus for this task was our own visualisation from reading the script. In the first two scenes we had a split stage, showing two men and two women getting ready for their night out, in doing so we wanted to create juxtaposition; so the audience can clearly differentiate between the two groups of people in the still image. In the third scene we had to show a still image of the two men watching the two women in the bar we (me and Reece) had to enhance our facial expressions and body language to seem attracted to the women (Luke and Lee). What we did to show that we was interested in the two girls was have our line of sight directly on them, and our bodies had to be very ‘masculine’ and facial expressions were inquisitive, we made this possible by raising our eyebrows and having wide eyes, and our heads were leaned back at an angle, to show that we are ‘checking them out’. Lee and Luke had to close themselves from the audience, and have them facing the floor, to show shyness. We did this to show a typical night out in a bar, it was a convention. Towards the end of the lesson we had to develop the still images into a role play, using chat up lines and other explorative strategies. In the first scene we had both groups getting ready for their night out, at the same time, but this time we added movement, and speech. Myself and Reece playing the two men, was from east London, so we had a typical cockney accent , and slow and heavy movement, to create a sense of presence. To make the two women to start acting, we marked the moment by using the line ‘come on mate, it’s not like we’re ’gonna’ crash. After that line was said that was the cue for Luke and Lee to start their performance, they were two typical women from Essex; with their role play they enhanced the women by having feminine movements and doing typical gestures for example putting on make-up and asking ‘if this outfit looks nice? The next scene involved us in the bar, we stared with the men entering the bar before the women, and they’ve already settled with a drink. With our characterisation we had created two typical men looking for women to chat up to in a bar, we had a calm and smooth tone to our voices to signify this. Once the two women entered the bar, we froze with a still image that we used in the first exercise, to continue the performance I pretended to whisper in to Reece’s ear ‘I’m having the one on the left. We had a spilt stage where the two groups spoke between each other, while the other group mimed in the background. This was done so the audiences could understand what the men and women’s intentions were. Each group talked about their feelings for the person they want to ‘chat-up with, we did this engage the audience as we are revealing our purposes in this performance. To end our performance Reece walked up to Lee and used a ‘cheesy chat-up line’ so we can finish off with a bit of comedy; the line was ‘Hey babe, I’ve got the pencil; and you’ve got the sharpener! Just after that line we went straight into a still image, to show the shock on all our faces as if to say, that was the worst chat-up line used. In another lesson we had to watch a short advertisement about drink driving, and the effects on alcohol on people. We had to create a short awareness advert that shows the effects of drunk driving, and a way to stop driving while intoxicated with alcohol. Our group consisted of, me (driver), Brandon (passenger), Binte (passenger) and Tyrell (passenger). We came up with a basic outline for a performance. The story was the four of us went on a typical ‘night out’ and got drunk and decided to drive home, as soon as I put the key in the ignition we froze, symbolising that I was having a vision, but was unaware of it. We then used realism to imitate us driving along in a key, by doing standard protocols, or missing them and then realising what happened, we did to show the audience that drinking can slower your reaction and thinking process . Then suddenly Brandon announces that he has another drink in his pocket, this causes a brawl in the car as we fight for the drink, then Tyrell, who is the front seat passenger , reaches around and kicks the steering wheel, causing the car to go astray and collide into a tree, to portray the crash we threw our bodies in different directions as if we got thrown out, we did this as it was naturalism, as it’s natural to get throw about in car crash and go in a completely different direction . Then we re-wound the whole journey, including the crash, this was us using physical theatre and cross-cutting, we did this to enhance and engage the audience as it would be much more interesting to watch instead of simply just cutting back to the firs scene. When we got back to the first scene when I put the key in the ignition we stopped, and then we cut out all sound and I had a quick thought track, while the others were miming in the background, I talked about my vision and what is about to happen, we returned to the performance by Tyrell hitting me and saying ‘hurry up lets go’ like he did the first time, to show that this was the real world now. I suddenly said ‘No! We’re not driving’ then suddenly we pictured another car hitting a tree, which would have been us, this was the repellent from driving.

Thursday, November 7, 2019

Principles of marketing The WritePass Journal

Principles of marketing Introduction: Principles of marketing . Wood, L. (2000). Brands and brand equity: definition and management. Management Decision, 38(9), pp.662 – 669.

Tuesday, November 5, 2019

A Complete Guide on a Persuasive Essay

A Complete Guide on a Persuasive Essay A Complete Guide on a Persuasive Essay You will hardly find a more common task, which is given to students of all academic levels. A persuasive essay is by right called the quintessence of college writing and can become your strength or a terrible headache. It requires a variety of skills: lexical and grammar knowledge, critical approach, ability to gather and analyze information, and much more! However, don’t think that it is impossible to write an outstanding persuasive essay if you lack some of these skills. Just go on reading and we guarantee that you will be able to write such an essay without any efforts. So what is a persuasive essay? It is a written task, which aims to persuade the audience that the author’s point of view is the most valid and informative one. The writer needs to not only explain the matter but also provide arguments and explain every issue, backing it with credible sources. Using logic and evidence is the key to a persuasive essay, so you should always spend enough time on a proper research. How to complete a persuasive essay In most of the cases, you will be given a persuasive essay topic, so take your time to understand it and decide what side you are on. You can make notes and write down your thoughts on the subject, deciding whether you agree with the matter or not. Don’t think about your tutor’s or classmates’ opinion: this task aims to show your personal approach and critical thinking, so it is crucial to provide original thoughts on the subject. You need to be ready that in most of the cases you will be given a controversial topic, which may stir up a hot discussion. However, you don’t need to be nervous and should concentrate on your arguments to be able to protect your point of view. Get started Any written assignment should start with a research. Especially when you need to persuade the reader to take your side! Make sure you have enough time not to do anything in a hurry and collect data from multiple sources. Remember that you should use only credible articles, books or websites. Your tutor may even ask you to redo the whole essay if you use forums or social media pages as the basis for your evidence. Once you have completed the research, you need to create an outline. Many students neglect this stage, considering it not important. However, an outline helps to organize your thoughts and your writing style becomes more structured and clear. You won’t have to wander from one argument to another, and will always be able to stick to the point. An outline of the persuasive essay Your outline should consist of three main parts, each of which can have a different number of subsections: introduction, body paragraphs and conclusions. As all of you know, the main purpose of the introduction section is to grab interest of the audience and make it go on reading. The best introduction always consists of three key parts: a so-called ‘hook’, definition of the audience and a thesis statement. The ‘hook’ is the part, which contains a catchy phrase, a fact or a quote to interest the reader. Then you need to explain why the topic is important for a particular reader. You need to give the audience a clear explanation why the subject matters. Finish your introduction with a thesis statement, where you state all the matters and arguments you are going to discuss in the text; Main paragraphs. There are no clear recommendations on the quantity of arguments and paragraphs you need to include, as everything depends on the topic and the word count. However, you should always remember that one arguments equals one paragraph. If the word count allows, you can also give a description of opposing ideas to prove that they are wrong; Many students neglect this section but it is equally important and summarizes all the points you have stated before. Your conclusions should contain information on the topic, the benefits it can bring and prognosis for the future. If the topic allows, you can provide possible solutions and why they are important for the society. Finish your persuasive essay with a call to action or a ‘hook’ sentence. Format of a persuasive essay The number of words greatly depends on your tutor but usually a persuasive essay should be 500, 1  500 or 2  000 words long.   You need to use readable fonts, for example Arial or Times New Roman, in 12-points for the text and 16-points for a title. The spacing should be double if other is not indicated. Structure: Introduction (the hook, the audience and thesis); Main paragraphs (paragraphs number 1,2,3 – topic sentence and evidence); Conclusions (summary, benefits, prognosis); Call to action. Topics of a persuasive essay Here is a list of topics you may use if you are given a chance to choose: How Trump policy can influence the democratic world; Should there be different classes for male and female students? Should teachers obtain grades from students? Is it ethical to keep animals in cages? Can secure cameras protect our privacy? If you want to cure yourself, write a personal diary; Availability of social communities for teenagers; Physical activity is good not only for health but also for mental abilities; Sports should be compulsory at schools; How sexual exploitation influences the world; How can science and religion coexist? Should we invest in space exploration? Who rules social media? Should IQ testing be compulsory to have a voting right and a chance to have children? Examples of a persuasive essay One of the most popular problems of completing a persuasive essay is that we don’t always have inspiration and proper ideas to complete an outstanding paper. In such cases, we only need a push and some help to see which direction to go. The solution is simple: you can download examples of persuasive essays and use them to get fresh ideas and understand how your own work should look like. Help with a persuasive essay There are different types of solutions for those, who need help with a persuasive essay. Here are only some of them: Writing services. Even if you decide to complete an essay on your own, you may still need help with proofreading and editing. Unfortunately, not all students can provide mistakes-free essays, so it is important to use services of professional writers, editors, proofreaders and managers to provide an outstanding paper. When you contact us, you get a full package of first-class services at a reasonable price; Essay samples. It is always important to create original and plagiarism-free content. However, not everyone has enough time and imagination. In such cases, we have created a database with examples to give you inspiration and motivation. Just upload examples and get all the information on the structure or topic you may need; Generator of the topic – when you need to choose the topic on your own, you may easily get lost among thousands of hundreds of ideas. Just go to our section of topic solution, indicate the essay type and choose the best topic immediately! Paper checker. For those of you, who are not sure whether they have completed an essay properly, there is a great solution. Our software allows correcting all the mistakes, including plagiarism, structure of the sentence, lexis, grammar, readability and much more! Just upload your essay, wait a minute and get a full analysis of your work. As you see, writing a persuasive essay is quite simple if you know all the rules and tips. Follow our advice and you will surely have a positive experience dealing with an essay of any kind!

Sunday, November 3, 2019

Risk Management Essay Example | Topics and Well Written Essays - 2500 words - 1

Risk Management - Essay Example ...... 6 Step Seven – Policies †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦7 Conclusion †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦..... 7 References †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 9 The Fukushima Disaster: Lessons in Risk Management I. Introduction The Fukushima disaster is probably one of the most terrifying nuclear disasters in recent memory. Before March 2011, it was almost unimaginable for Japan to be on the threshold of a potential nuclear disaster. The nuclear disaster was, in fact, the result of another—equally horrific—disaster, the infamous tsunami that killed ‘tens of thousands of people’ (McCoy 2011). The U.S. Nuclear Regulatory Commission (2011) found that around 25,000 people were dead or missing as a result of the tsunami disaster, which began on 11 March, 2011, 14:46, Japan standard time. Figure 1. Nuclear Plants in Japan, including Fukushima Source: U.S. NRC 2011, p. 7 Ronald McCoy is one of the first researchers to document the Fukushima disaster. According to McCoy (2011), Japan experienced several disasters in March 2011, beginning with the ‘record-breaking’ earthquake that occurred, measuring 8.9 on the Richter scale (p. 41). The earthquake and aftershocks that took place northeast of Honshu Island triggered a ten-metre tsunami that killed more than ten thousand people. ... According to McCoy, when the earthquake occurred, the six nuclear plants at Fukushima, which were owned by Tokyo Elect Power, were shut down automatically. The earthquakes ‘knocked-oun the power grids, forcing operators to fall back on diesel generators’ (McCoy 2011, p. 4X). However, the plants still needed access to power to ensure that the coolants, which are essential for cooling the ‘hot reactor cores of the radioactive uranium and plutonium power rods’, remained flowing. However, ‘the tsunamis swept in, knocked out the generators and cut off power’ (McCoy 2011, p. 41). As a result, four out of the six plants immediately overheated. Finally, an ‘explosion damaged fuel rods and the integrity of the primary containment structure’ and, as a result, radiation was released (p. 41). This essay analyses the risks involved using the 7-steps risk management cycle, which is described in the diagram below. II. Risk Identification (Step 1) Ionising radiations from nuclear power plants ‘can damage DNA, causing cancer and inherited mutations’ (McCoy 2011, p. 41). The risk of mutation and cancer is proportional to exposure to radiation (p. 42). In addition, ‘radiation [can] kill and injure thousands’ and ‘contaminate and render uninhabitable large tracts of land’ (p. 42). Unfortunately, the Fukushima nuclear accident happened because the plant had been designed on the basis of incorrect assumptions about the risks of the region (McCoy 2011, p. 42), in particular, that earthquakes greater than 7.9 on the Richter scale, and tsunamis higher than 6.7 metres were improbable. According to Takashi Shoji (2011, Slide 10),